The Department of Marketing Management is one of the major departments in the Faculty of Business, which delivers educational services to those who are admitted to the program after fulfilling entry requirements. The Department was established in the year 1998 offering education in 12+2 diploma program. It introduced the degree program in the extension and regular divisions in 2003 and 2004, respectively. Following the structural change in the University, the Department of Marketing Management was separately established as one of the four major departments under the Faculty. At present, the department offers training to hundreds of students in its degree programs.
To date, thousands of students have graduated with their first degrees and diplomas from the Department of Marketing Management, and these graduates are currently contributing their fair share in building the economy of the nation.
The Department of Marketing Management is committed to providing quality education and producing qualified and competent professionals who can adequately meet the skilled work-force needs of the business and industry in the country and/or establish and run their own business entities.
The departments of Marketing Management holds a bazaar and exhibition as part demonstrating the practical aspect of their respective curricula. In this annual event, 2nd year students of the Marketing Management Department ran a week long bazaar, as part of their Salesmanship and Sales Management course requirement. During this time, they conducted consignment sales of commodities, the proceeds of which will go to charities.
Students wishing to join the department are required to meet the minimum entry requirements set by the Ministry of Education (MoE).
Programs and Duration
The department provides undergraduate study in the field of Marketing Management to regular and extension students. The Degree Program is a four-year program for regular students enrolled in accordance with the admission requirements set by the Ministry of Education. The duration for extension students who join the department after securing a degree elsewhere depends on the number of course exemptions they may be entitled to.
Students registered under this program are required to undertake research as a partial fulfillment of the requirements for the BA Degree in Marketing Management offered by the Department.
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